ABOUT Jay Michaels

Jay Michaels is a producer/director, marketing and public relations executive, entrepreneur & educator. He has been part of the indie theater and film scene since 1985. In 1997, he took the knowledge he acquired as a casting director for New York Daily News commercials and production associate for KSL Media and PBS and founded the boutique PR firm that now bears his name. Jay Michaels Arts & Entertainment creates visibility for self-producing stage artists and production companies on the East & West coasts and in multiple film arenas. Stage clients include Planet Connections Theatre Festivity; Downtown Urban Arts Festival; Fresh Fruit Festival; New York New Works Theatre Festival; Richard Skipper Celebrates; the Improvisational Repertory Theatre Ensemble; Step1 Theatre Project; Medicine Show Theatre; Opera at Hunter College; Spotlight-On Festivals; Playwrights/Authors Doug DeVita, Gary Morgenstein, Patrick Hickey, Jr., Anthony J. Piccione, Antonia Kasper, and Dorian Palumbo; Cabaret Artists Lane Bradbury, Andrea Bell Wolff, and Rev. Mary and Granny’s Blue-Mers. Film clients include award-winning filmmakers, Eliana Ujueta (“Beneath The Rock,” “The Airport Run”) and Ben Goldstein (“Jack London”) and Steve Silver (“The Watchtower,”). JMA&E also produces live promotional events. Michaels presented live promo events for the HBO Summer Stage, Spotlight-On Film Festival, and the promo showings of UVX,” a live theater and film hybrid, which was a sponsor of the 2017 New York ComicCon. In 1999, he and Mary Elizabeth Micari formed Genesis Repertory Ensemble, a non-profit arts organization dedicated to giving opportunities to emerging artists in the stage and film (and live event) industries. A professor of communications at Kingsborough College, Michaels continues to appear as a guest speaker and artist throughout the tri-state area at universities and arts organizations.

  • Jay Michaels Arts & Entertainment has 40 years of experience in arts marketing and promotion:
    • 1986: The Joyce Theater, promoting
      • Twyla Tharp
      • Murray Louis & Alwin Nikolais
      • Mabou Mines
      • Pilobolus
      • Theatre 890
      • Ballet Tech
      • Eliot Feld
      • Drama Desk Award-winning American Regional Theater Exchange (including the Long Wharf Theater and Mark Taper Forum).
    • 1989: Special promotional associate for the New York Daily News
      • He sat ringside at Madison Square Garden
      • Wrote copy for Bob Hope at Carnegie Hall
      • Assisted Robert Maxwell at The United Nations
      • Handled casting for the newspaper’s TV commercials
      • Served as production manager for the News/PBS’s Increase The Peace.
    • 1993 – 2000: Broadway, National Tour, TV:
      • Broadway revivals of Guys & Dolls (1992) and Damn Yankees (1994)
      • Columbia Artists Management national tour coordinator for Cats, Les Miserables, Edwin Drood, and Oliver
      • KSL Media New York, San Francisco, Los Angeles 
    • 2000 – TODAY: NYC’s Independent Arts & Education Community:
      • Director of Public Relations @ Midtown International Theatre Festival
      • Production Manager, The Vagina Monologues, Broadway’s Town Hall
      • Promoted and Produced Events at…
        • Planet Connections Theater Festivity
        • Downtown Urban Arts Festival
        • Midtown International Theater Festival
        • Fringe Festival
        • Fresh Fruit Festival
        • Samuel French Festival
        • New York New Works Theatre Fest
        • Spotlight-On Productions
        • Genesis Repertory
        • The Kaye Playhouse @ Hunter College
        • Mimes & Mummers at Fordham University
        • Yeshiva Arts Festival
        • Manhattan Rep
        • FRIGID Fest
        • Lehman and Kingsborough college theater programs
      • Marketing Director for …
        • Fashion shows
        • Art gallery openings
        • Perscriptives promotion at Macy’s
        • Brightest Star Award for the Block Institute (one of its founders)
    • Senior Marketing Executive for a prominent international philanthropy, Mr. Michaels wrote speeches and coordinated event materials for events featuring
      • Hillary Clinton
      • Fran & Barry Weissler
      • Jon Stewart
      • James Earl Jones
      • The Nederlanders
      • Clive Davis
      • Alex Shchegol (College of Advance Technology founder)
      • Lawrence and Lilly Wajnberg (Novoye Russkoye Slovo)
      • He also headed the Israel at 65 International Marketing Mission Campaign creating its slogans and heading its design and marketing team.
      • He produced and edited a documentary on Time Warner founder, Steven J. Ross
      • Wrote (and voiced) numerous PSAs, and appeared in the recent Community Study TV commercial.
  • A professor at Kingsborough College, Mr. Michaels has lectured on arts management at venues Theatre Resources Unlimited
  • Recognized in …
    • SDC National Quarterly
    • The New York Times
    • TheatreWorld
    • Soul of the American Actor
    • American Theater Magazine.


an actor, a director, a producer, and a playwright?


His productions …

  • won ASCAP, MITF, SPOTLIGHT, and OOBR Awards
  • were published by Samuel French
  • were nominated for Drama Desk, GLAAD, and NY Innovative Theatre awards.

SO… He knows how important your production truly is.

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